Project Description

There’s only one thing that comes close to the expectation of a festival’s line-up release: the timetables. Lotus capitalized in the SM the unveiling of Primavera Sound 2019’s timetable a day before their official unveiling. The audience only had to ask at what time their favorite concert was and in an organic way the audience started to assemble  their own timetables, filling Social Media with timetables under the hashtag #AskLotus, which became a trending topic in Spain.