Studio archive > Primavera Sound

Amazon Music Experiential

We designed and produced an inmersive physical and digital festivals activation for Amazon Music. We were present not only at Primavera Sound Barcelona and Madrid, but also at Berlin Splash Festival and London Wireless Festival. The experience allowed attendees to select a song on the Amazon Music app and enter a huge glass booth with screens with visual effects typical of large stages to listen to their favorite music. After the experience, users received content in both digital and physical format.